Self Storage Marketing Director to Speak at SMX West

Posted on Feb 24 2014 - 7:30pm by Winnie Hsiu

SMX West is the ‘must-attend’ search and social media marketing event. Over 100 of the best minds in Internet marketing will share their tips for success. Attendees will learn how to boost traffic on their website, increase engagements, and grow sales. One of the ‘best minds’ that will be presenting at SMX West is Don Willis, Director of Sales and Marketing for Storage West Self Storage.

Willis has almost 15 years experience of SEO and Internet marketing. He will share tactics and strategies that he has used to leverage search marketing that has grown a Storage West Self Storage business from a small portfolio into a leading self storage business in the western United States.

“As a strong believer in Purpose-Driven branding, I look forward to sharing the tactics that have built Storage West into a leader in the regional self-storage industry,” stated Willis. “By taking advantage of the flexibility accorded to small businesses and being willing to be creative and take risks, other small companies can find a way to achieve big success in their online marketing.”

SMX will be held March 10-3 at the San Jose McEnery Convention Center. Amit Singhai, the Searh Chief at Google, will be the keynote speaker. He has been over Google’s search engine ranking algorithms since 2000. He will share some of Google’s recent updates and share his vision for what search might look like fie years down the road.

Search engine optimization guru Danny Sullivan will host an open forum. He will moderate the forum but the audience is the ‘panel’ and will shape the agenda. This will be an opportunity for attendees to share their thoughts, ideas, knowledge, and passion for search marketing.

There will be 60 sessions on a wide variety of topics including strategies for search marketing, long-term SEO, social media etiquette, effectively using online videos, understanding twitter for businesses, and top social tactics. Attendees will have the opportunity to learn more about “hummingbird” which is Google’s new algorithm update.

The Small Company: Big Results panel will be held on Wednesday, March 12th from 10:45 – noon. In addition to Willis, the panel will include Fionn Downhill, CEO of Elixir Interactive, Angela Needham, Senior Search Specialist at Nina Hale, Inc, and Andrew Melchior, VP & Founder of Avalaunch Media. Matt McGee, Search Engine Land’s Editor-in-Chief, will moderate the panel.

Sources Used:

“Storage West Director Don Willis Presenting at SMX West.” PRWeb; 23 February 2014.

Storage West Self Storage. 

SMX West.