No one likes to work hard if they don’t have to. If doing A, B, and C can get the job done right over doing A, B, C, D, and E people will go with the former rather than the latter. It’s only logical and holds true in the business world—self storage and otherwise—as well as in social settings and daily life.
The self storage industry definitely understands the importance of keeping things easy. No one wants to store their belongings at a facility that is difficult to find or hard to work with. Facilities are often constructed with the intent of being easily accessed from the street; something that is important when you are trying to maneuver a large moving truck (or any other vehicle) in to the gate and to your unit.
Chelton Self Storage in Colorado Springs, Colorado understands the importance of easy access. That is why the facility offered to pay to have the intersection in front of the facility re-striped; so that tenants would have an easier time to gain access to the facility and their units.
“Chelton Self Storage paid the hefty price tag for the intersection’s road work because we wanted to bring the intersection to state of the art standards and to make the access to our public storage facility easy for storage renters, no matter what type of or size vehicle they have,” said the facility’s owner.
Easy access is important not only at the facility, but online as well where many potential look when they are in need of a self storage facility. Many facilities will sign up with one of the self storage aggregators to make it easier to be found, but the key to generating more customers is not just in being found on one of these sites. The facility’s information has to be correct and up to date.
If you are not internet savvy that can be easier said than done. That is why Storage.com has partnered with Self Storage Manager, an enterprise software package from E-SoftSys. Thanks to the new software facilities will get even more exposure online since data (i.e. inventory, pricing) will not have to be manually updated.
“This partnership will make it much easier for our customers, who also do business with Storage.com, to keep their listings up-to-date and have a customer’s reservation show up on the Self Storage Manager™ system,” said Kat Shenoy, President and CEO of E-SoftSys.
“Storage.com Announces Integration with Self Storage Manager.” PRWeb; 29 April 2014.
“Access to Colorado Springs Self Storage Facility, Chelton Self Storage, Gains Major Improvements.” MarketWatch; 13 August 2012.