Beauty and Art is in the Eye of the Beholder—and on the Self Storage Facility

Posted on Oct 14 2013 - 11:46pm by Holly Robinson

Everyone has their own definition and perception of beauty; as the saying goes it is in the eye of the beholder. The same could be said for art. What one person looks at and calls graffiti another could look at and call a masterpiece. That is the great thing about art. It can be something completely different for everybody.

It is also something that can happen anywhere at any time. There is no limitation; no requirements; no boundaries, and anything can be used as the canvas—metaphorical or literal; even a self storage building.

Scott Noel—better known as Toobz—likes to use what moves him, even a self storage facility. The Virginia-based artist is using the side of a local self storage facility in Roanoke, Greenway Self Storage, as his canvas.

He has decided to give the mural a rather interesting name– ‘Humanufacturing.’ When he is done it will depict an image of a small man sitting down tapping on a hammer that is on a big guy that is tapping a nail into a chair. That’s not all—there will be a picture of a dog.

“It’s a little guy working on a bigger guy who’s working on smaller stuff for the little guy,” Noel said of his self storage facility project.

“Toobz has an adventurer’s mind – he loves to explore new artistic terrain and push himself past borders and dividing lines,” said Mim Young, the “instigator” behind the Roanoke Art Mural Project, and who hired Toobz to do “Whimcycle. “His work is a reflection of his inner vision of the world – and typical of great artists, his is quite different.”

This is not the first time that a self storage facility has acted as the canvas for artists. The Storage Village facility in Bethesda, Maryland, held an art contest in April where they allowed local artists to use the doors of several self storage facilities as their canvas. It was all a part of the Village Illuminated Art Contest.

“I am so grateful to be able to inspire and ignite art within my community. By supporting art within the community, individuals are encouraged to think creatively and share their ideas,” said J. Goldberg, Director of Marketing, Storage Village Self Storage.

The top three artists were awarded a prize for their efforts.

Sources Used: 

“Muralist’s public art projects in Roanoke open eyes, provoke thoughts.” Roanoke.com; 09 October 2013.

“Storage Village Art Contest Illuminates Community.” PR.com; 08 March 2013.

Beauty and Art is in the Eye of the Beholder—and on the Self Storage Facility

About Holly Robinson

Holly Robinson (no, not Holly Robinson-Peete - the Autism advocate/actress/model/athlete's wife) works as a "staging expert" for a national real estate company, who has recently moved from a fast-paced metropolitan area to a slower-paced suburbia. In her spare time she keeps an online journal of the differences in these two worlds, and how she manages to keep a toe hold in each. Her topics often include "what you can live without" and "life's must-haves," - life simplification without sacrifice - which she has learned through her profession.
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