This One Tip is Guaranteed to Improve Your Yard Sale Turnout

Posted on Jul 30 2014 - 12:00pm by Dayna Hathaway

This One Tip is Guaranteed to Improve Your Yard Sale Turnout

Maximize the success of your yard sale by teaming up with your neighbors. Not only are community sales more fun, but you’ll likely do more business and have less work to do.

Advantages of Organizing a Community Yard or Garage Sale

1. Increased promotional budget

The cost of printing up and distributing flyers and signs, plus online and newspaper ads, can be considerable. By pooling funds and labor, you and your neighbors not only save time and money, but increase exposure for your sales.

2. Larger network

Many people learn about garage and yard sales from friends, relatives and work colleagues.  By teaming up with neighbors, you grow your word-of-mouth marketing significantly.

3. Ability to attract crowds to out-of-the way neighborhoods

If you live in an area that doesn’t get a lot of foot traffic, it can be difficult to attract people to a garage sale. Garage sale aficionados are more likely to make the trek to a remote location if they know that more than one sale is happening at the same time.

4. Pooled childcare

Looking after kids during a garage sale can be a tough task. By working with your neighbors, you can assign childcare duties to individual adults, older teenagers or even higher professional babysitters to supervise the children during the sale.

5. Increased security

There are several security risks in holding a garage sale, including individuals stealing items as well as casing properties for future burglaries. You and your neighbors can look out for each other during the sale.

Getting Organized

1. Contact neighbors

Contact your neighbors either by e-mail, personal visit or dropping off flyers around the block. Ask if they would be interested in joining the rest of the community in a community yard or garage sale.

2. Do Legal Research

Research your town’s laws on garage sales and similar events. You may be required to obtain permits for each sale, or your community may have a multifamily yard sale permit. One advantage of getting a multifamily permit is that you may be able to restrict access to the block, which makes set up and tear down easier and creates a safer environment for shoppers and their kids.

3. Set up an initial meeting

Set up a date for a meeting at a neighbor’s home or a community meeting room, such as a rec center, church or library.

4. Decide on a location and a date

In most cases, your community garage sale will be held at the homes of the neighbors in your cul-de-sac or on your block. However, you may also decide to hold a sale at a central location, such as a community center. Discuss these options at the meeting, and set a date.

5. Set a promotional budget

Do some research on promotional options, and price the cost of printing up and distributing fliers, as well as purchasing online and print advertising.  Once you have your budget, ask each family to contribute to the fund.

6. Market the event

Begin promotional efforts at least two weeks before the sale. Remember to ask local news sources, such as newspapers and editors of church bulletins, for their deadlines. Place flyers on community bulletin boards at grocery stores and libraries and coffee shops. Post information about your sale on Craigslist and other online community boards.

Start putting up signs in your neighborhood a couple of days before the sale to attract other neighbors and people who work in your community.

7. Set Up

To avoid confusion, ask all participants to be set up and ready to go at a certain time. As an inducement, you might want to  set up a table with coffee and doughnuts in a central location so that neighbors can fuel up as they set up their sale in the morning. Just be sure to move the edibles before the sale actually starts.

8. Shut down

It’s important to leave your streets looking great, so encourage everyone to do a good job cleaning up after the sale. One option is to request that a charity come by with a truck to pick up your garage sale leftovers. Consider holding a barbeque or holding a pizza party as an incentive to keep people outdoors and cleaning up.

This One Tip is Guaranteed to Improve Your Yard Sale Turnout

About Dayna Hathaway

Dayna Hathaway has been with Extra Space Storage for over 10 years, contributing to our success as we’ve grown to become the 2nd largest self storage company in the country. When she started there were under 20 facilities and now there are over 900 storage facilities across the US!

Dayna has three growing boys and spends most of her free time with her family; be it soccer games, homework or carpooling her boys to various activities she enjoys her houseful of high quality boys. Dayna loves the beauty of the Wasatch front and makes sure to carve time out to enjoy it year round, preferably cycling up Emigration canyon or skiing in the mountains.

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1 Comment so far. Feel free to join this conversation.

  1. Alicia J Dimitriou August 13, 2014 at 4:01 am - Reply

    Thanks! I am a cat and dog rescuer and I always need to (desperately) find funds so bazaars
    are something I am thinking of during the fall. All ideas are good.